If you’re anything like me, this experience will be familiar to you — you’re at a work function or networking event and you’ve just been introduced to someone who seems really interesting. You think you’re focusing and plan to strike up a conversation, but no sooner do you turn away to shake another hand than you completely blank on the person’s name. D’oh! This wasn’t a big deal when you were just socializing in college, but in business being terrible at names can be a real liability.

The blog of business relationship guru and best-selling author Keith Ferrazzi has had a run of great practical tips for career-

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